SUBSCRIBE

The Health and Wellness industry is expected to be a trillion dollar industry by the year 2010, as baby boomers and fitness enthusiasts alike continue to invest in products and services that help them to maintain their health and youthful vitality.

According to Paul Zane Pilzer , a world renowned economist, this $200 billion industry is beginning to take off, and is expected to create an additional 1 trillion dollars in demand for products and services related to making us look and feel good, as well as slow the effects of aging, and in some cases prevent diseases altogether.

Who doesn’t want to look good, and feel good?

The baby boomer generation continues to be a focus of the market place, and the focus of many industries because of the purchasing power these baby boomers represent. The purchasing power of this dynamic demographic is causing many industries to invest in the creation of products and services that specifically cater to this niche.

In short, this demographic has money, and they’re ready to spend it on products designed to maintain and increase their quality of life and their health through their retirements.

The cliché saying “60 is the new 40” is ringing truer as many turn to the health and wellness industry to slow and even reverse the signs of  aging, and new and all natural health products are being designed with the baby boomer purchasing power in mind.

What are the concerns of baby boomers as they creep closer and closer to the golden years of retirement? Retirement and financial security concerns, health, looking and feeling younger, and continuing education are just the tip of the iceberg.

Due to a growing awareness of how important proactive health management is, the majority of over $200 billion in sales from the health and wellness industry is generated through vitamin sales and health club memberships.

What does this growing trend represent to the average person, and how does it relate to the current state of the economy.

Simple.

The growth of the health and wellness industry represents an income stream for those who see an opportunity, and are wise enough to leverage this knowledge into an income for themselves.